Wildfire

We Set
the Team

Different goals require different lineups. We assemble the right squad of people, AI, and specialists for every match. You get one fixed contact. We bring the orchestra.

Your business doesn't need another tool. It needs the right team.

Trusted by leading brands

Carlsberg
Toyota
Red Bull
Hewlett Packard
Tuborg
TV 2

Your fixed contacts

We assemble the right specialists for every challenge. But you always talk to us.

Lars Richter

Lars Richter

Shaper / Strategist

+20 years in tech, strategy, and communication. Former creative director for Carlsberg, Red Bull, Toyota, HP, and TV 2. Shapes the game plan before kickoff.

Asger Teglgaard

Asger Teglgaard

AI Architect / Builder

Builds working AI systems live. Former business developer turned hands-on AI architect. Ships prototypes before lunch. Turns business problems into running solutions.

We Set the Team

Different goals require different lineups. Think of us as your head coach. We assemble the right squad of people, AI, and tools for every match.

Human in the Loop

Every setup includes an internal champion at your company. Someone who owns the AI, understands the processes, and ensures compliance. Your player on the field.

The 12th Player

AI joins the team as a real colleague. Onboarded on your business, trained on your data, connected to your tools. Not a chatbot. A co-worker that strengthens every position.

The Right Specialists

Need a web designer? A packaging specialist? A compliance expert? We bring in the right people for the job. You get an orchestra, not a one-man band.

When results are missing, you don't need another tool. You need the right team, the right setup, and someone who's done this before.

Book a free call

The real question

Everything You Know About AI Is Wrong

When VR headsets launched, everyone talked about virtual meetings and digital real estate. The hype missed the point entirely.

The real value? Enterprise training. Surgical simulation. Military planning. Quiet, specific, high-impact use cases that nobody was tweeting about.

AI is following the same pattern.

Everyone's talking about writing LinkedIn posts and generating images. Meanwhile, the 5-7% who actually get it are connecting AI to their data, their processes, and their business logic. That's where the real advantage lives.

How We Play

Three ways to get started. All outcome-focused.

Discovery Workshop

Half-day strategy + live build

  • We map where AI makes the biggest difference
  • Working prototype by end of day
  • 90-day prioritised roadmap
  • No slides, no vendor pitches
Book a Workshop →
Most popular

AI Co-Workers

The 12th player on your team

  • Onboarded on your business and processes
  • Connected to CRM, accounting, project tools
  • European hosting, compliant by design
  • Managed and maintained by Wildfire

From DKK 8.000/month ex. VAT

Learn More →

Custom Builds

Integrations, tools, automations

  • Custom integrations and automations
  • Internal tools and dashboards
  • Fixed monthly rate, unlimited requests
  • Pause or cancel anytime
See Pricing →

How to get started

We show up prepared. Before the first meeting, you'll already see what's possible.

1

Book a free call

30 minutes. No pitch deck. We listen to your challenges and map where AI makes the biggest difference.

2

We execute first

Before the first meeting, we deliver concrete suggestions. Concepts, mockups, landing pages. You see the value before you commit.

3

See results fast

Workshops deliver a working prototype in half a day. AI co-workers go live in 2 weeks. Build projects ship continuously.

One AI That Knows Your Whole Business

Anna used ChatGPT for two years. After two evenings with our setup, she said: "This is completely different." The AI understood her business. Her clients. Her processes. Not because the model was smarter, but because it was trained on her world. That's the difference between a subscription and an implementation.

Where to Find Your AI Wins

Stupid
Slow
Silos
Status quo

Don't start with fancy models. Start with the mess. Find the work that feels Stupid, runs Slow, lives in Silos, or smells like pure Status quo. That's where AI stops being a buzzword and starts printing you unfair advantage.

You've got questions.

We've got answers.

What is Wildfire? +

Wildfire is a collective of strategists, designers, and entrepreneurs that partners with organizations to design, build, and launch business models, products, and services using AI-native methodology and user-centric innovation approaches.

What services do you offer? +

We provide strategy consulting for innovation and AI transformation, custom product and service design, business model development, leadership acceleration for AI-readiness, and market validation tools.

What makes your approach unique? +

Unlike traditional consultancies, Wildfire uses an unbiased, platform-agnostic approach, combining design thinking, lean startup, and agile methods with robust, measurable outcomes, focusing on feasibility, viability, and desirability.

How do you deliver results? +

We rapidly prototype, test, and refine innovation concepts, leveraging AI-driven analytics, direct observation, and market data for decision-making, ensuring actionable strategies and validated outcomes.

Can you help with business model innovation? +

Yes, Wildfire specializes in helping organizations rethink, redesign, and accelerate business models to create new value and stay ahead of market trends and customer needs.

What is your process for product development? +

The process includes identifying opportunities, user-centric research, ideation, prototype development, experiment-based validation, and go-to-market strategies. All tailored to client KPIs and use case goals.

How does Wildfire protect my data? +

Wildfire uses encrypted connections, strict access controls, and hardened cloud infrastructure to protect your data at rest and in transit, following industry best practices for SaaS security and change management.

Where is my data stored? +

Customer data is hosted in reputable cloud data centers with strong physical and network security controls, located within major European regions to support latency and compliance needs.

HQ in Silicon Valhalla

Based in Denmark. Europeans by heart. We work with companies across the continent, remote, hybrid, or on site. Technology-neutral, outcome-focused, and always compliant.

Let's talk →